Inspiring a unique client experience
While “co-op” is in our name, you may not know that we’re a Canadian-owned co-operative. But what does that mean, and why is it important to you?
Like all co-operatives, our business decisions are guided by global co-op principles. That means we balance the need for profitability with the needs of our members, clients and communities. Making people a priority, taking a long-term view and operating in a sustainable way sets us apart from many shareholder-run companies. Our co-op values inspire a unique insurance and financial services experience, one that puts you first and works to meet your needs.
Find out what it means to be a co-op
Creating a sustainable future, together
In 1945, a group of farmers and social pioneers discovered they had common needs that traditional insurance companies couldn’t meet, so they decided to work together. Our co-operative was formed to meet their collective insurance needs. More than 75 years later, we’re as committed to our co-operative identity as we’ve ever been.
As a co-op, we make decisions through a lens of sustainability. Looking forward, we’re well-positioned to support our communities through difficult times. When we work together, we can find long-term solutions to the complex challenges we face today.
Check out our co-op values in action
Serving the needs of our members
Co-ops are member controlled. In our case, we’re governed by a group of member organizations that use our products and services. We’re motivated and guided by people across the country, not by the maximization of profits.
Our diverse membership represents a variety of industries and sectors across Canada. You don’t need to be a member to become a Co-operators client, but membership does come with benefits. Each member has an equal voice in our governance and enjoys shared profits and perks.
Declaring our co-op identity
What does being a co-operative mean to us? To achieve a shared understanding, we abide by the Declaration of Our Co-operative Identity in all aspects of our business. We hope this declaration inspires our members, workforce, clients and partners to continue to bring co-op values to life for the benefit of us all.