Purpose, vision, values

As a financial services co-operative, we are rooted in the idea that together we are stronger, safer, and more resilient.

Purpose

Financial security for Canadians and our communities.

We will be a catalyst for a resilient and sustainable society.

Our co-operative identity comes to life through our values.

We balance our care for society and the environment with our business success.

We treat all our members, clients, employees, advisors, and partners with honesty and respect.

We achieve success by embracing the diversity of all Canadians.

Find out how we bring our purpose to life